Dear [firstname],
Happy summer—and welcome to our very first District 2 newsletter.
It’s hard to believe I’ve already been in office for six months. Time has flown by, and I want to start by saying how truly honored I am to represent you on the Santa Cruz County Board of Supervisors.
Hitting the Ground Running
It’s been a busy start. I’ve spent these first six months diving into the work, including: - Attending dozens of orientations with county departments
- Completing training for new board members
- Traveling to Sacramento at the invitation of Speaker Rivas for a Central Coast leaders’ briefing
- Heading to Washington D.C. for our national conference to advocate for critical funding for our region
- Holding over 12 hours of community office hours in six different areas of the district
- Meeting with countless community groups, nonprofits, and individuals about the issues that matter to you
- Fielding a wide range of requests from constituents needing help—thank you for reaching out, and please keep it up.
Representing You Locally
In addition to my role on the Board of Supervisors, I also serve on a number of boards and commissions that help guide policies and services across our region, including: - Central California Alliance for Health
- Santa Cruz County Regional Transportation Commission
- Monterey Bay Air Resources District
- Pajaro Valley River Flood Management Agency
- Santa Cruz County Sanitation District
- Behavioral Health Advisory Board
- Area Agency on Aging Advisory Council
- Mid-County Groundwater Agency
- Child Welfare Services Steering Committee
- Local Agency Formation Commission (Alternate)
Yes—it’s a long list. Each one connects to the real needs of our community, and I take that responsibility seriously.
A Big Thank You to My Team
If you’ve reached out to our office, chances are you’ve spoken with Maureen McCarty or Gigi Kelbert. These two powerhouse women have built excellent relationships with county staff to help solve problems quickly and effectively. They’re knowledgeable, kind, and ready to help—so don’t hesitate to contact us if you need anything.
Big Transportation News
The Regional Transportation Commission just received a $128.7 million grant to help fund key improvements—like continuing highway widening down to Freedom Boulevard and upgrading the Soquel corridor between State Park Drive and Freedom Blvd. You’ve seen similar improvements near Park Ave and State Park—this will keep that momentum going.
I fully support this project and will fight to make sure these once-in-a-generation funds are used wisely and matched with additional support.
Stay in Touch
This is just the beginning. I’m proud of the work we’ve done so far, but there’s much more to do. My office is here to help you—whether it’s a big policy issue or a small neighborhood concern.
Wishing you and your loved ones a joyful, sunny summer. Please reach out anytime—we’re here for you.
Warmly,
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Kimberly De Serpa Second District Supervisor
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Fourth of July Parades
"World's Shortest Parade" Aptos Soquel Drive 10 am to noon
"Spirit of Watsonville" Main Street 12:30 to 2:30 pm
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One of our most cherished local traditions is just around the corner: the Aptos “World’s Shortest Parade and Party in the Park” If you’ve lived here a while, you know it’s anything but short when it comes to spirit and turnout! As always, thousands will gather to celebrate community, creativity, and good old-fashioned patriotism.
The parade begins at 10:00 AM and runs along Soquel Drive — but if you’re planning to attend (or simply trying to get around that day), please take note of some important changes to traffic and road access:
Road Closures (Friday, July 4 | 9 AM – 2 PM): Soquel Drive will be fully closed in both directions between East Ledyard Way and Parade Street. All intersecting streets within this stretch will also be closed, including Mesa Drive, State Park Drive, Rancho Del Mar, and Aptos Wharf Road. This is a slightly larger closure zone than in years past — so plan your routes accordingly.
Detours: Through traffic will be rerouted via Park Avenue or Porter Street. Heads-up: the Park Avenue off-ramps on Highway 1 remain closed for construction, so give yourself extra time and consider alternative routes.
Need More Info? - Aptos Chamber of Commerce: (831) 688-1467
- California Highway Patrol: (831) 219-0200
- Aptos Sheriff’s Center: (831) 454-7760
Come early, bring sunscreen, and get ready to enjoy one of the most spirited mornings of the summer! |
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On June 10, the Board approved the County’s $1.24 billion FY 2025–26 budget—a plan shaped by public input, department proposals, and careful negotiation. At its core, a budget is a reflection of our community’s values, and my goal is ensuring those values match what matters most in District 2.
That means better-maintained roads, public safety, fire preparedness, and smart, local infrastructure investments that enhance everyday life. This year, we secured $2 million from Measure K dedicated to repairing our neighborhood streets—added to our Measure D funds — so your daily commute gets the attention it deserves.
Alongside these priorities, I supported maintaining essential services for those facing challenges — whether it’s a senior stretched thin by expenses, a family coping with job loss, or someone recovering from illness. These supports aren’t headlines — they are lifelines.
On the state level, the California Legislature passed its budget by the constitutional deadline — and Governor Newsom has since signed it, but only on the condition that key housing reforms pass. That means the budget isn’t yet final, and details could change rapidly depending on forthcoming housing and environmental legislation.
Meanwhile, at the Federal level, fiscal priorities are still being negotiated. I remain very concerned about cuts to healthcare, threats of workforce immigration raids, and lack of fiscal support for important programs. I’m watching both the finalized state and federal budget closely, and we will adjust our County budget accordingly this fall. |
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Earlier this year, I headed to Washington, D.C. with County leaders to advocate directly to federal decision-makers about the urgent needs of our communities.
My meetings focused on securing federal support for local infrastructure, improving public safety resources, and making sure counties like ours aren’t left behind when it comes to disaster preparedness and recovery funding.
I’m doing my part to continue to champion our community to ensure when national dollars are allocated, they make their way to our roads, our emergency responders, and our residents.
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Roads: We Hear You
One of the biggest concerns we hear — loud and clear — is about our roads. I know they need attention. Here’s the reality: Santa Cruz County gets very little money for infrastructure due to a funding formula set in 1978 under Prop 13. We’re 5th from the bottom out of California’s 58 counties in terms of how much property tax we actually get to keep — just 13 cents on every dollar. When constituents reach out about damaged roads, we send those reports directly to Public Works. Not every request can be addressed immediately, but every report helps shape future planning.
That’s why I fought hard during this year’s budget process to preserve our road repair dollars. Some wanted to redirect them elsewhere, but I held firm. With help from our County Administrative Officer Carlos Palacios, we were able to protect and even increase the funding.
District 2 has the most road miles in the county — and many of them are in rough shape. I asked our Director of Community Development and Infrastructure (CDI) to ride with me through the district to see the conditions firsthand. We’ll keep doing these road tours to help prioritize repairs.
If you have a pothole or road issue, please click here to report it — we’ll get crews out as soon as we can. You can also call our Road Dispatch Number at (831) 477-3999.
At our June 24th Board of Supervisors meeting, we approved the updated Measure D Five Year Plan for how Santa Cruz County hopes to invest in road repairs, resurfacing, and safety improvements over the next several years.
Measure D is the half-cent sales tax voters approved in 2016 to fund local transportation projects. These dollars stay in our community and support infrastructure work across the County. Each year, the County updates its project list, which is reviewed publicly and submitted to the Regional Transportation Commission.
This year’s plan includes: - Maintaining and repairing County roads
- Resurfacing neighborhood streets
- Improving roadway safety
Since our district maintains 30% of the county’s road network, we receive a proportional share of the Measure D funds. My office works closely with Public Works to prioritize projects using pavement condition data, opportunities to coordinate with other efforts, and potential cost savings.
This year, the County expects to receive $3.93 million in Measure D funds, with $4 million total budgeted for the 2025–26 cycle.
Staff Report on Measure D 5-Year Plan
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On June 24th, the Board also advanced two important items related to housing.
On Item 8, we approved in concept an updated ordinance to implement Senate Bill 9 (SB 9) — the state law that allows up to two primary homes on single-family lots and urban lot splits. Because some of this development may occur in the Coastal Zone, our ordinance had to be reviewed and revised by the California Coastal Commission. The updated language aims to balance housing creation with environmental protections in hazard-prone areas.
I want to be clear: I believe climate change is real, and we must protect both our coastal resources and our communities from the compounded risks of sea level rise, fire, and poorly planned development. But I had serious concerns with the Coastal Commission’s blanket exclusion of parcels zoned Residential Beach (RB) from this housing opportunity. A one-size-fits-all approach — even when well-intentioned — can undermine flexibility and fairness. I felt this was too sweeping and could unnecessarily block thoughtful, appropriately scaled projects. For that reason, I voted no on Item 8.
On Item 9, we adopted updates to the County’s Accessory Dwelling Unit (ADU) ordinance. These small units — backyard cottages, garage conversions, or internal second units — help create new housing while preserving neighborhood character. Our revised ordinance aligns with current state law and confirms that the changes are exempt from CEQA review.
Together, these actions expand options for homeowners while underscoring the need to strike a smart balance between environmental stewardship and housing access.
Staff Report for Item 8
View all Board meeting materials
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Fire season is here — and so are the very real concerns many of you have been raising with me. From wildfire danger to the growing crisis around homeowners' insurance, these aren’t just policy topics — they’re personal. Over the past several weeks, I’ve had the opportunity to meet directly with fire officials across District 2, including leaders from Central Fire, Pajaro Valley Fire, and CalFIRE. Our conversations have focused on everything from defensible space challenges in older neighborhoods, to gaps in evacuation access, to the long-term implications of drought-fueled vegetation growth.
I’ve also had the privilege of attending several fire resiliency events and most recently my team tabled at the Corralitos Wildfire Preparedness Fair on June 28, hosted by the Fire Safe Council of Santa Cruz County. These events are a powerful reminder of how many community members are stepping up to take proactive steps — and how confusing and frustrating it can be to navigate fire readiness and insurance.
One of the biggest pain points I continue to hear is this: even when residents do all the right things — trimming brush, hardening homes, installing sprinkler systems — they’re still getting dropped by their insurance carriers or priced out. It’s not right, and it’s not sustainable. Fortunately, organizations like United Policyholders are offering practical, accessible guidance for homeowners on how to shop, document, and advocate effectively when it comes to insurance coverage. You can find their resources at www.uphelp.org.
Also, the Fire Safe Council offers a fantastic service: free wildfire risk assessments of your property by trained advisors. If you’ve ever wondered what else you can do to prepare, or if your home meets basic fire safety standards, this is a great place to start. Visit firesafesantacruz.org to learn more or schedule a visit.
In addition, the Resource Conservation District (RCD) of Santa Cruz County offers a helpful chipping program to assist residents and neighborhoods in removing vegetation and brush that’s been cleared for defensible space. It’s a great way to make real progress on fire resilience without being overwhelmed by the logistics. You can learn more or apply at rcdsantacruz.org/chipping-program.
For more local resources, the Fire Safe Council of Santa Cruz County serves as an umbrella organization offering education, event coordination, and hands-on support — including neighborhood organizing and guidance for becoming a Firewise USA community. Their website is a hub for local information: firesafesantacruz.org.
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From community meetings to weekend resource fairs, I’ve had the chance to hear directly from many of you in the last few months — and I want to keep that going. My team and I are always available by phone or email to help with County services, listen to concerns, and connect you with the right resources.
In August, we’ll resume District 2 Office Hours in the following locations: - Capitola
- Aptos
- La Selva Beach
- Corralitos
- Watsonville
Whether you need help with a permit or just want to chat about what’s happening in your area, we hope you’ll stop by. We’re here to serve — and yes, I’ve even been known to officiate a wedding or two when asked!
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On June 25, I attended the County’s first Battery Energy Storage System (BESS) workshop in person to hear directly from experts, environmental leaders, and concerned community members. Presenters included Dr. Mark Jacobson from Stanford and representatives from Central Coast Community Energy, who shared insights about how energy storage can help stabilize the grid and advance clean energy goals. But I also heard from residents who raised real concerns about fire safety, facility siting, and the lack of a clear framework for public input. Events like the fire at Moss Landing were top of mind. These workshops, including upcoming sessions on July 30 and August 27, are critical to shaping a policy that is technically informed but rooted in the lived experience of the people who may be most impacted.
If you weren’t able to attend the first one, I strongly encourage you to join us for one of the next two. These are important opportunities to ask questions, hear directly from experts and community members, and help shape how Santa Cruz County navigates the complex tradeoffs of battery storage, safety, and sustainability.
Next Workshop Dates: July 30 and August 27 Time: 5:00 PM – 8:00 PM Location: Board Chambers, 701 Ocean Street, Santa Cruz Virtual Option: https://santacruzcounty-us.zoomgov.com/j/1614371967 These workshops are open to all and designed to inform — not promote — any specific project.
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A heartfelt thank you to all who serve on County boards and commissions. Your insight helps shape policies on housing, health, safety, the environment, and more. These roles may not always be visible — but they’re essential.
Interested in serving? We have open seats on several commissions. Learn more here:
Commission Info Apply here
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Commissions and Advisory Board Updates
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Thank you to Allyson Violante for her thoughtful service as Planning Commissioner under Supervisor Friend!
Commissioner Spotlight: Jesse Nickell
Based on what I heard during the campaign — from contractors to architects to everyday residents — permitting reform is long overdue.
That’s why I’ve appointed Jesse Nickell as District 2’s new Planning Commissioner. With over three decades of experience in construction and project management, Jesse knows firsthand how broken our permitting system can feel. He’s here to help us improve it — for small-scale homeowners and large-scale projects alike.
Jesse is also a husband, father, artist, and longtime community member. I know he’ll bring both practical expertise and heart to this role.
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Measure Q Citizens Oversight Advisory Board Update by Dennis Webb
Approved by Santa Cruz County voters in November 2024, the Santa Cruz County Safe Drinking Water, Clean Beaches, Wildfire Risk Reduction, and Wildlife Protection Initiative (Measure Q) is a transformative local effort aimed at protecting and enhancing the county’s precious natural resources. This initiative prioritizes water quality, wildfire prevention, habitat restoration, and the creation of resilient ecosystems to ensure the health and well-being of Santa Cruz County’s environment and its residents for generations to come.
The Measure Q Citizens Oversight Advisory Board (COAB) continues to meet as the County develops the Measure Q Vision Plan. The Vision Plan will guide Santa Cruz County's use of the Measure Q funds. At the June COAB meeting, commissioners heard an update on the County's stakeholder engagement process. So far, stakeholders who engaged in the process primarily ranked wildfire risk reduction and protecting water resources as their top priorities. At the July COAB meeting commissioners expect to weigh in on a written outline for the Vision Plan. The plan will draft and be refined with input from the COAB over the coming months. Measure Q funding will be available for eligible projects in early 2026.
Add your voice:
Measure Q Online Survey (English) (Español)
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RTC Bicycle Advisory Committee: 41st Ave Improvements By Jack Brown
At its June meeting, the RTC Bicycle Advisory Committee reviewed proposed improvements to 41st Avenue between Clares Street and the Capitola city limits.
Recommendations included: Smoother transitions in bike lanes Improved striping and protective bollards Clearer signage for highway-bound drivers Construction is expected to begin in Spring 2026.
The committee also reviewed the North Coast Transportation Demand Management Plan (TDM), which looks at visitor access, congestion, and trail use. Your input is welcome:
Take the RTC survey by July 6
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I am proud to honor Sandra Shepherd Wallace as our 2025 Second District Person of Distinction. A longtime Capitola resident, Sandra has spent her life uplifting others through compassion, leadership, and tireless service. She founded the For Kids Foundation Monterey Bay, served as a school secretary and Board president, and continues to volunteer through her church and the Capitola-Aptos Rotary. Her work has supported children in crisis, championed educational equity, and helped lead one of the region’s first school-based climate change resolutions. Sandra’s strength and deep community commitment make her a shining example of how one person can truly make a difference.
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Congratulations to Larry Jacobs and Sandra Belin of Jacobs Farm del Cabo, honored as the 2025 Farmers of the Year by the Santa Cruz County Farm Bureau! With decades of leadership in organic agriculture—from their start in Pescadero to their farms in Swanton, Wilder Ranch, and Freedom—Jacobs and Belin have championed sustainability, innovation, and international collaboration. They were recognized during the Farm Bureau’s 108th Annual Dinner June 19th in Watsonville.
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Capitola Twilight Concert Series
Get ready for one of our favorite summer traditions — the Capitola Twilight Concert Series is back!
Every Wednesday evening from 6–8 PM, enjoy free, family-friendly live music right on the beach at Esplanade Park. With stunning ocean views, great local bands, and the charm of Capitola Village all around you, it's the perfect way to spend a summer night. We absolutely love this series — it's a true community gem.
Find the full schedule and details on the City of Capitola’s website: Twilight Concert Series
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Santa Cruz County Parks
Lots of summer fun and volunteer opportunities at County Parks
Click here to check it out: Activity Guide
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Photo credited to County Park Friends features: Young Outdoor Leaders Elsy, Genevieve and Alex, County Park Friends staff ED Mariah Roberts, Program Lead Yadira Flores, and Board Member Francisco Estrada with County Parks Director Jeff Gaffney
On June 10, 2025, the Santa Cruz County Board of Supervisors unanimously approved the naming of Valle del Pájaro County Park. This new park is the first Spanish-language name for a park in County history, honoring the culture and heritage of the community it will serve.
The park is now open to the public, with additional interim features slated for installation in 2026 as County Parks conducts community engagement to generate a park master plan.
In celebration, a public opening ceremony will be held at Valle del Pájaro County Park.
WHAT: Valle del Pájaro Public Opening WHERE: 188 Whiting Road, Watsonville WHEN: Friday, July 11, 2025, 10 a.m.
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LA SELVA BEACH ANNUAL BOOKS AND BREWS SUMMER FAIR
Join the fun at this lively community gathering featuring Books, Brews & a Birthday Bash! Browse 50 local artisan booths offering everything from handcrafted jewelry and ceramics to garden art, clothing, and specialty foods. Enjoy a joyful celebration of the La Selva Library’s 75th birthday, complete with a musical performance for kids, a story hour, and—of course—cupcakes. A huge used book sale will fill the courtyard, while the Library’s Advisory Council of Teens hosts a bake sale and craft raffle. Relax on the lawn with local microbrews and live tunes from That Country Feeling Band and grab a bite from Tacos el Jesse or S&B Burgers. Admission is free.
Saturday, August 2, 2025 | 10:00 AM La Selva Beach Clubhouse, 314 Estrella Ave, La Selva Beach
Questions? Email: BooksandBrewsLSB@gmail.com
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The Free Family Concert at the 2025 Cabrillo Festival is a can’t-miss event for music lovers of all ages, taking place Sunday, August 3 at 1 PM at the Santa Cruz Civic Auditorium.
This joyful and interactive concert features Karen LeFrak’s "Sleepover at the Museum," a playful, adventure-filled orchestral tale that brings a scavenger hunt to life with vivid musical storytelling. Also on the program is Frank Duarte’s "Xhnisa," a lyrical tribute to the beauty and power of water, inspired by the composer’s Zapotec heritage. Families will love the popular “Tour of the Orchestra” before the show, where kids can explore the instruments up close.
New this year, young musicians from El Sistema Santa Cruz / Pajaro Valley will perform alongside professionals, making it a special celebration of mentorship, discovery, and community.
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FREE MOVIES at CAPITOLA BEACH
Movies begin at dusk. All movies are shown on the bandstand stage in Esplanade Park. Attendees are encouraged to bring low back chairs and blankets for seating. Consider bringing a picnic dinner or dining locally at area restaurants. No alcohol or dogs on the beach.
Friday, August 22nd: Honey I Shrunk the Kids
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